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	<title>Comments on: The Magic of Storytelling</title>
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	<link>http://www.bitecommunications.com/2009/04/04/the-magic-of-storytelling/</link>
	<description>A global communications consultancy</description>
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		<title>By: Katie Neuman</title>
		<link>http://www.bitecommunications.com/2009/04/04/the-magic-of-storytelling/comment-page-1/#comment-7157</link>
		<dc:creator>Katie Neuman</dc:creator>
		<pubDate>Sun, 21 Jun 2009 21:53:06 +0000</pubDate>
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		<description>All - FYI Forbes.com just posted a very similiar story that&#039;s worth reading to delve further into this topic. The headline is &quot;The CEO as Storyteller in Chief.&quot;

Here&#039;s a link to the story: http://www.forbes.com/2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html

Here&#039;s a link to my comment on Forbes.com: http://rate.forbes.com/comments/CommentServlet?op=save&amp;sourcename=story&amp;StoryURI=2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html</description>
		<content:encoded><![CDATA[<p>All &#8211; FYI Forbes.com just posted a very similiar story that&#8217;s worth reading to delve further into this topic. The headline is &#8220;The CEO as Storyteller in Chief.&#8221;</p>
<p>Here&#8217;s a link to the story: <a href="http://www.forbes.com/2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html" rel="nofollow">http://www.forbes.com/2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html</a></p>
<p>Here&#8217;s a link to my comment on Forbes.com: <a href="http://rate.forbes.com/comments/CommentServlet?op=save&#038;sourcename=story&#038;StoryURI=2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html" rel="nofollow">http://rate.forbes.com/comments/CommentServlet?op=save&#038;sourcename=story&#038;StoryURI=2009/06/15/ceo-storytelling-communication-leadership-ceonetork-varghese.html</a></p>
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		<title>By: TerriRains</title>
		<link>http://www.bitecommunications.com/2009/04/04/the-magic-of-storytelling/comment-page-1/#comment-7156</link>
		<dc:creator>TerriRains</dc:creator>
		<pubDate>Thu, 23 Apr 2009 16:54:10 +0000</pubDate>
		<guid isPermaLink="false">http://blog.bitepr.com/?p=1176#comment-7156</guid>
		<description>Interesting to learn about the 2 Starbucks stories and the role they&#039;ve played in the company&#039;s development.

Storytelling can be powerful both internally and as part of effective marketing.  Your post provides additional evidence for that.  Thanks!</description>
		<content:encoded><![CDATA[<p>Interesting to learn about the 2 Starbucks stories and the role they&#8217;ve played in the company&#8217;s development.</p>
<p>Storytelling can be powerful both internally and as part of effective marketing.  Your post provides additional evidence for that.  Thanks!</p>
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