Comments on: Apple and Bite; the real perspective http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/ A global communications consultancy Sun, 16 Oct 2011 17:08:03 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Judy http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/comment-page-1/#comment-7427 Judy Wed, 01 Jul 2009 16:22:43 +0000 http://blog.bitepr.com/?p=1508#comment-7427 Matt...sshh, I'm still going to open a business called Rough & Tumble one day! Shrinking Violets was my other fave, and I believe you were partial to Cumulo Nimbus?!?!?! Mr B - hello! I'm in still the US, but with another agency now. How the devil are you? Matt…sshh, I’m still going to open a business called Rough & Tumble one day! Shrinking Violets was my other fave, and I believe you were partial to Cumulo Nimbus?!?!?!

Mr B – hello! I’m in still the US, but with another agency now. How the devil are you?

]]> By: Clive Armitage http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/comment-page-1/#comment-7424 Clive Armitage Mon, 22 Jun 2009 17:47:39 +0000 http://blog.bitepr.com/?p=1508#comment-7424 Ian I can assure you that my blog entry was not designed to 'deflect the blow' and certainly wasn't written in desperation. Instead, I wrote it because the PR Week story was not a wholly accurate description of what had happened between Bite and Apple. In that sense I was therefore trying to help those who 'had no insight into what really went on' see that there may have been an alternative version of events here. Whether people choose to belief that version is, I guess, a matter of personal preference. Clive Ian

I can assure you that my blog entry was not designed to ‘deflect the blow’ and certainly wasn’t written in desperation. Instead, I wrote it because the PR Week story was not a wholly accurate description of what had happened between Bite and Apple. In that sense I was therefore trying to help those who ‘had no insight into what really went on’ see that there may have been an alternative version of events here. Whether people choose to belief that version is, I guess, a matter of personal preference.

Clive

]]> By: Ian Williams http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/comment-page-1/#comment-7426 Ian Williams Mon, 22 Jun 2009 13:55:10 +0000 http://blog.bitepr.com/?p=1508#comment-7426 I was intrigued to get the 'other side of the story' but unfortunately this post just reads like a desperate attempt to try and play down the significance of what happened. I will freely admit I have no insight into what really went on and also that I tend to treat anything a PR says with a certain degree of cynicism - but nonetheless this article does nothing to actually put the record straight, but rather just seems to try and deflect the blow. I was intrigued to get the ‘other side of the story’ but unfortunately this post just reads like a desperate attempt to try and play down the significance of what happened. I will freely admit I have no insight into what really went on and also that I tend to treat anything a PR says with a certain degree of cynicism – but nonetheless this article does nothing to actually put the record straight, but rather just seems to try and deflect the blow.

]]> By: Ian Betteridge http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/comment-page-1/#comment-7425 Ian Betteridge Mon, 22 Jun 2009 10:29:01 +0000 http://blog.bitepr.com/?p=1508#comment-7425 Crikey, that's brought back some memories. Whatever happened to Mel? And Judy went off to do Bite in the US, didn't she? (By way of explanation, I was working at MacUser back then...) Crikey, that’s brought back some memories. Whatever happened to Mel? And Judy went off to do Bite in the US, didn’t she?

(By way of explanation, I was working at MacUser back then…)

]]> By: Matt Ravden http://www.bitecommunications.com/2009/06/18/apple-and-bite-the-real-perspective/comment-page-1/#comment-7423 Matt Ravden Thu, 18 Jun 2009 14:47:05 +0000 http://blog.bitepr.com/?p=1508#comment-7423 Good post, Clive. It's hardly surprising PR Week wrote the way they wrote, given the stature of Apple as a company. Naturally, everyone assumes it is a massive budget and will therefore cripple you. Ha bloody ha. Anyway, thanks for referencing me - remember the video where I explained the Bite name to Oracle? I think it was inspired by the terrier-like females we had in the company at the time - Mel and PC Wilks come to mind. And I should point out that it came down to a shoot-out between Bite and Judy's favourite, Rough 'n Tumble. Imagine .... Good post, Clive. It’s hardly surprising PR Week wrote the way they wrote, given the stature of Apple as a company. Naturally, everyone assumes it is a massive budget and will therefore cripple you. Ha bloody ha. Anyway, thanks for referencing me – remember the video where I explained the Bite name to Oracle? I think it was inspired by the terrier-like females we had in the company at the time – Mel and PC Wilks come to mind. And I should point out that it came down to a shoot-out between Bite and Judy’s favourite, Rough ‘n Tumble. Imagine ….

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