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Jason Clarke

Bit by Bit: Picking Apart the Digital American

March 24, 2010 by Jason Clarke · 1 comment

The more the world changes the more it stays the same. While technology continuously uproots the world we live in, people still hunger for the same basic goals: love, stability and fast Internet.

Bite Communications, 463 Communications and Zogby International recently teamed up to take the empirical pulse of our nation at a digital crossroads and get an accurate picture of the importance of the near ubiquitous Internet in our daily lives.

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Senior marketing and communications executives from Brocade, Cisco, HP, Livescribe, McAfee, Palm, Salesforce, Sybase, Synopsys, Twitter, VeriSign and VMware will gather at The Slanted Door in San Francisco for a roundtable dinner that will delve into the data and tease out insights that uncover exactly what makes the American of 2010 tick.

The event will explore insights from polling a cross-section of Americans the following:

  • Imagine for a moment that you lost access to the Internet for 24 hours – at work, at home and on your mobile device. Would that be very disruptive to your life?
  • What most represents success for you?
  • When you look at the world today, do you see yourself more of a citizen of the United States or a citizen of the world?
  • If the Internet went down for a week, what would be the impact on: your job? the overall economy? your social life?
  • What does information technology make you better at?
  • Countries such as China and India have emerged as economic powers in the last 15 years. Is that a good or bad thing for the United States?

Tonight’s discussion will look to build a picture of the Internet’s role in contemporary personal and professional life and sketch the visage of the true digital junkie.

{ 1 comment }

Jason Clarke 1 Jason Clarke March 25, 2010 at 4:57 pm

Thanks, John. Great post! We’ll have to build a discussion around your two challenges at our next BiteBash event. …Good to see you there last night. I look forward to seeing you at the next one.

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